"In paradise things will always work!". The Story of Nansy

From the northern lights to the starry night sky of the Canary Islands. Nansy Mass She travelled from Finland to Tenerife for her Erasmus for Young Entrepreneurs stay in 2022 driven by her interest in exploring new work environments and business cultures. After getting to know the program through some friends, he decided that the place where he wanted to enjoy his stay was the Canary Islands. Thus began 6 months in which she was accompanied by John Dale Beckley, founder of Canary Green, its Host Entrepreneur.

Specializing in marketing, design and crossmedia communication, Nansy sought in EYE an opportunity with which to investigate her knowledge and experience, while at the same time underpinning the foundations of her entrepreneurship project. To help her achieve this, she had the support of Canary Green. This association carries out actions to disseminate and promote projects, people and programs that promote tourism sustainability in the Canary Islands, providing visitors with experiences with which they reduce their impact on the Archipelago as much as possible.

The match It was clear. Nansy's knowledge joined the mission of making his work visible. host and the result was a deep learning of a market that until then was unknown. Through what she herself called ‘cultural differences and pleasant surprises’, she was surprised by the Canarian business culture, which she described as ‘more agile and collaborative’. However, in his own professional field, Nansy offered his experience in the sector to formulate communication and promotion actions that reinforced the impact of Canary Green in multiple dimensions.

A nomadic and optimistic future

Between immense dunes and blue skies, Nansy had time to reflect on the current and future needs of the market. After the Covid-19 pandemic and under the threat of war in the context of the Ukrainian conflict, she herself realized the need to move in search not only of opportunities, but of security. This situation drew a clear future where work is remote and people settle into a certain nomadism with which to share ideas, projects and goals beyond their places of origin, leaving a mark wherever they go, depositing intangibles that strengthen companies and people.

After several months of work, he not only forged a solid and friendly professional relationship with his clients. host, Instead, she was able to expand her network of contacts thanks to the companies she met during her time in the Canary Islands and the Erasmus team from various parts of Europe that accompanied her during those months in the Islands. Today more than ever, Nansy knows that the future is optimistic and many opportunities await her or, in her own words: “In paradise things will always work! Dream, discover and taste the magic of your next adventure”.

Know in Nansy's words his experience here.

If you also want to be part of Erasmus for Young Entrepreneurs, consult the whole information y contact us!